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Supply Chain Logistics Management (第四版)
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底下是 Supply Chain Logistics Management (第四版) 的內容簡介
OVERVIEW
The Fourth Edition of Supply Chain Logistics Management presents Logistics in the context of integration within a firm's Supply Chain Strategy and Operations. The framework of Supply Chain Management is initially presented thereby creating a foundation for in-depth study of the five logistics operational components in Part Two. Challenges and strategies related to design and operational integration of logistics within a global supply chain are discussed in Part three. Part Four focuses on administrative challenges related to cross organizational collaboration, performance measurement, and concludes with the challenges of managing risk and achieving sustainability.
An essential feature of the overall presentation is the integration of topical materials and examples into the Supply Chain Logistics value creation process. Text materials are supported by study and challenge questions as well as contemporary cases. The overall presentation integrates the discussion of information technology throughout the text. Illustrations and examples highlight how firm's deal with operational challenges and use logistics performance to gain competitive advantage.
NEW FEATURES
1.Extended and Expanded Examples to illustrate key concepts in each chapter.
2.Individual chapters on Customer Relationship Management, Procurement, and Manufacturing provide comprehensive treatment of the overall Supply Chain prior to an in depth discussion of logistics.
3.Expanded Coverage of key issues involved in network design.
4.Revision of Several Cases including a new case dealing with total landed cost.
作者簡介
Donald J. Bowersox
現職：Michigan State University
David J. Closs
現職：Michigan State University
M. Bixby Cooper
現職：Michigan State University
John C. Bowersox
現職：Kohler Company
作者： Bowersox、Closs、Cooper、Bowersox
新功能介紹- 出版社：華泰文化
新功能介紹 - 出版日期：2013/05/03
- 語言：英文
商品網址: Supply Chain Logistics Management (第四版)
商品網址: Supply Chain Logistics Management (第四版)
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